Glow
Produces only a hint of colour for a natural, healthy looking glow. Great for light skin tones.
Light
Produces results up to 2 shades darker than your natural skin tone. Great for light to light/medium skin tones.
Medium
Produces results 2 to 4 shades darker than your natural skin tone. Great for medium to medium/dark skin tones.
Dark
Produces results 3 to 5 shades darker than your natural skin tone.  Great for medium/dark to dark skin tones.